Blog.

New Russian Distribution Partner

We are delighted to announce the appointment of Optimum Trading Co. Ltd as distributors for Russia. The product will be marketed as part of a co-branded programme under the CWORKS brand within the market.

Trevor Bishop, Managing Director of Ngenco said “Optimum Trading Co. Ltd (OT) is a subsidiary of Toyota Tsusho Corporation (TTC) and is an aftermarket spare parts wholesaler in Russia, CIS as well as Central and Eastern Europe, also providing multi-brand aftermarket services through OT’s own aftermarket service network Optimum Auto. OT also channels it’s products and services through another of TTC’s subsidiary, JV Business Car Co. Ltd, operating through a network of 7 Lexus and 16 Toyota dealerships across Russia and Kazakhstan. We believe this is the beginning of a long term relationship which will see the Ngenco product flourish under the TTC owned CWORKS brand in Russia and other territories entrusted to OT by TTC. We are very excited at the prospect of working with the Optimum Trading team.”

Dmitriy Shilkin, responsible for the project on the part of Optimum Trading said “Following some initial interest in this type of product, we quickly realised that Ngenco were the market leading product in the space. We have found Trevor and the full tema to be very customer needs oriented, which perfectly resonated with our principles and therefore would lay a firm foundation of our cooperation.’